With the seeming constant need to create content, it can feel overwhelming. Don’t let all that good content collect dust – reuse it!
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Keywords are the Heart of SEO Friendly Copy
A focused keyword – or keyphrase – makes for great copy that is both readable & SEO friendly. It also helps to know when to use them.
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Updating Your Website: How to Refine by Removing
There are a lot of ways to update your website by adding elements – calls to action, resources, new blog posts. Often overlooked, and sometimes more important, is updating your website is by removing elements.
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Some Tips On Making Updating Your Website More Manageable
Read a few of the ways I’ve found to make keeping up with website maintenance to be easier and more manageable.
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Can a name change make you excited about your business again?
It has been 9 years working under the Good Fortune Design Studio name but I have decided to change it to something I feel is more suitable to this work.
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5 Foundations for Realigning Your Business and Marketing Strategy
In the daily work of running a business, we can forget our ‘why’, focusing too much on the ‘how’, like technology. Get back to basics with the 5 reminders I got from some backwoods Moonshiners.
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Design: Creating the Connection Between You and Your Customer
The choices made in design aren’t random. Each element has to create a feeling and motivate people to do what we want them to act.
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Was Your Website Built Around Your Business Goals?
When you run a business you set goals. With your goals in front of you, take a look at your website. Do the focal points on your website match what your business is currently focusing on?
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The Building Blocks to Create a Brand that Resonates
A brand is a response, gut feeling about a product, service or company. It is not what you say it is but what they say it is. How do we build brands that resonate?
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