Creating thoughtful, well-built websites
If you’re looking for a website that showcases who you are and what you offer, is findable, grows with your business and is user friendly, then you’re in the right place.
Websites are a visual representation of your business. When you are not around and a potential customer finds your website, they can learn who you are, what your services or other offerings are and potentially contact you to work with you.
Your website also gives you full control over visual brand. When you are on another platform, such as Facebook, you are limited to the structure they use. Limited to what information they will let you share, limited to the links they let you post. That platform in particular has come a long way since the beginning, particularly for businesses, but you still only get so much space. So many fields to fill in.
It is a piece of your marketing puzzle. A large piece, yes, but still just a piece. It it where all other marketing should be driving back to. It doesn’t matter what other platform you use, all marketing should lead back to your website.
Don’t get me wrong, social media platforms are powerful ways to connect with current customers and even get in front of new ones. But you only have so much control over what happens on those platforms. Your post shows up in a feed of other people’s posts, some of them in the same line of work as you. You are competing with cat photos, wild animals being cute videos, graduations and birthdays and other businesses ads.
When you get someone’s attention and they go to your website, they are focused on you. There is no one else on your website but you. If they click another article, it’s yours. If they got to another page on the site, it’s yours.
One-Page Landing Page Style Website
Good for solo, micro and small businesses who are just starting out, or a landing page one-off from a main website for a course, workshop, mastermind or other independent offering or service.
Multi-Page WordPress Website
Good for medium-sized businesses, with multiple services, who write a blog and are aiming for greater capability in the future such as memberships or e-commerce.
Website + …
Good for more established brands and businesses who are looking for a redesign and an upgraded user experience which may include capabilities such as memberships, courses or e-commerce.
At the heart of every plan is:
- a WordPress website
- a launch plan
- a 3-month marketing outline and
- a set of designed graphic templates
What varies is whether you’re more DIY or you want more professional help.
Everyone gets one – that’s really why you’re here, right? The difference is the type of site. Just starting off? Maybe one page with a few sections is where you need to be right now. Ready to level up? Then perhaps multi-page or a custom site are for you.
We’ve worked hard! We want to generate some interest and let your customers know you have something new to share. This will get the marketing ball rolling and get customers to your new website.
I could just design your website and send you off into the world.
The problem with that? There is no real point to having a well-designed, functional website that no one is going to.
That’s why I design my website services the way I do.
When we launch your website into the world, I make sure you have a plan in place to tell your customers about it and get them coming to your site.
3-Month Marketing Outline
Websites only working for you if customers are going to it. After we launch, we move into regular, consistent marketing to keep you top of mind with your ideal clients.
We will put a lot of effort into this work – let’s shout about it!
Especially for those who plan to create their own graphics, it’s good to have graphics with a style consistent to your website so that you’re recognizable. It also makes it easier to get graphics done when you don’t have to re-create the wheel every time.